Starting in June, Google will ban all cryptocurrency advertising across its flagship search and display ad businesses; Facebook rolled out a similar ban in January.
Google will no longer serve ads related to cyptocurrencies and related content, “including but not limited to initial coin offerings, cryptocurrency exchanges, cryptocurrency wallets, and cryptocurrency trading advice,” the company said in a blog post.
Google announced the policy change along with its latest “bad ads report.” According to Scott Spencer, Google’s Director of Sustainable Ads, the company took down more than 3.2 billion ads that violated its ad policies in 2017. “That’s more than 100 bad ads per second!” wrote Spencer. The report states that Google blocked 79 million ads serving malware, and removed 320,000 publishers from its ad network for policy violations, among a bevy of other stats.